[et_bloom_inline optin_id=optin_3]
Liran joins and talks Hazmat
Hazmat – Day 1 (Danny’s nightmare week)
- Amazon asks for a safety data sheet on Hazmat products
- Danny has a product that does not fall under Hazmat but got a Hazmat status notification
- Danny had a status update notification of his product
- Don’t send in the data sheet – just complete the exemption form as that’s all you need
- The process once you enter it and send it in is a problem
- There are 16 data points and most of your data sheets from your supplier will not meet the standard and you’ll be in Hazmat Hell
- Danny raised a ticket when he sent in the forms and asked Seller Support to follow up with the department (that you can’t contact)
Hijacker – Day 2
- Danny also had a hijacker on his section, in the other section outside the buy box
- Amazingfreedom.com/hijackers for the How to Deal with Hijackers cheat sheet
- Ben gave Danny a British version and a mandarin version too
- Danny went to brand registry but they didn’t help, not meant to help get hijackers off your listing
- The letter he sent to the hijacker was effective
- Did a test buy 3 times the value of the product
- Within 16-18 hours of the letter going in he was gone
Inbound Performance alert – Day 3
- Temporarily blocked your ability to sell
- Can’t send to FBA until you acknowledge the problem
- At the 3PL, the label on the external carton was the wrong way round and when someone slashed the box open it damaged the barcode
- Got it resolved with the photos
Liran’s news
- A one day launch that Liran put out there for 2 new products
- Training on email appends and email the customers one by one from gmail and it’s not against the canned spam act as you’re not mass spam mailing
- Email your Amazon customers and ask them for a review or offer them a promotion to get them to opt-in to coupon and get them on a list
- But for EU GDPR does that fly?
- A difficult one as ‘are they your customer?’ or are they ‘Amazon’s customers?’
- Sounds like a lot of holes in this strategy in appending email addresses
- Is it against the spam laws?
- Risk is an Amazon customer complains to Amazon or a competitor
- How did you get the information is important, especially for GDPR
GDPR and Facebook
- Uploading Amazon customers upto Facebook to use as a customer audience could be circumventing GDPR
- It is all about consent
- People in Europe are using custom audiences but their GDPR compliance may not be as legitimate as it could be
- Be interesting to see what the results are of sending emails out one by one to customers – goal is to get them on your list
- A link that says save 20% on your next order and optin to a new list
