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By completing this purchase, you agree to our Refund, Delivery, and Cancellation Policies. For questions or support, contact us at danny@sellersessions.com or call +44 (0)7595 217325.
“Every session provided at least 3 high value, actionable strategies. Essentially you took a 3 day event, cut out the fluff and provided the must-see sessions into one day.”
Scott Gallacher
"The first of its kind!"
Michele venton
"Insightful and actionable.”
James Cissel
Home / FAQs
How do I know if I qualify?
This workshop is exclusively for 7 and 8-figure sellers who are looking to automate tedious tasks in their Amazon business and gain a competitive edge. You must be a full-time seller to attend. This is not intended for service providers. Each seller will be verified.
How does the day work?
We’ll cover the entire process: concept, design, building, testing, and deploying a usable automation app. You’ll access tools that simplify the process. Many face issues with no-code platforms due to limitations they aren’t aware of. We provide solutions and clarify what’s feasible to build, addressing common misconceptions about no-code capabilities.
Do I need coding experience?
Not at all. We guide you thoroughly through the entire process of building your automations. If you can simply click and drag, you can confidently complete this workshop without any issues. We provide you with all the necessary tools and resources and walk you carefully through every single step to ensure your success.
Who is leading the workshop?
Sim Mahon, Dorian Gorski and Danny McMillan. Sim is an OG 8-figure seller with 11 brands and built and scaled a team. Dorian is the world’s leading Amazon Main Image optimizer – when it comes to amazon there is no one on his level – , and Danny has been running technology companies and startups since 2008 (Databrill was one of the first Amazon agencies to build its own technology). Danny also works with the engineering team at Brandon Young’s highly respected Amazon software Data Dive.
I'm using other AI tools—why this one?
Most sellers are stuck with basic prompting that gives inconsistent results. We’re different:
- We build complete automated systems that work without you
- Our custom tools make no-code building faster and more efficient
- We provide guardrails so AI doesn’t spit out poor code
- You get reliable systems, not hit-or-miss prompts
What if I can't attend in person?
This workshop is exclusively in-person. We don’t record sessions or offer remote access because it would diminish the intimate, hands-on experience. The magic happens when we’re working directly with your data, troubleshooting together, and building alongside other serious operators.
Will these tools work with my setup?
Yes. We connect to whatever you’re already using – Seller Central reporting, Google Sheets, your email, CSV exports, etc. No need to change your current workflow. You’ll just need an account with Anthropic’s Claude, as that’s where we’ll be doing the bulk of our building work.
What tools do I need to bring?
Just your laptop and Claude (we’ll walk you through setup if needed). Claude is where we’ll be doing the bulk of our building work.
What's included in the ticket?
Your workshop ticket includes a suite of custom tools that don’t exist anywhere else on the market, plus lunch and refreshments throughout the day. You’ll leave with working systems and all the frameworks needed to keep building.
What's your refund policy?
Money-back guarantee with flexible options:
- Full refund up to 5 working days before the event
- Transfer your ticket to another seller (not service provider)
- Transfer to Seller Sessions Live May 2026 if unable to attend
How do I contact the organizer?
For any questions about the workshop, contact Danny McMillan:
- Email: danny@sellersessions.com
- Phone: UK (0)7595 217325
What about networking post-workshop?
After the event finishes, we’ll head out for networking drinks, food, and partying into the evening. This is your chance to network with other 7 and 8-figure sellers who have been there, seen it, done it. You can discuss today’s activities and explore ideas – you’re only limited by your imagination on what you can build for your business, putting you on the cutting edge of the industry. Evening dining and drinks are at your own expense, so you can choose your level of participation based on your preferences.
What are the travel requirements?
You’ll need an ESTA for UK entry. We can provide letters of invitation or other documentation if required by your country – just contact us for assistance.
Do you provide business invoices?
Yes, we provide full business invoices including VAT. This is a legitimate business expense that can be claimed back through your business. Some countries may qualify for zero VAT rates or have exemptions in place – contact us to discuss your specific situation.
How do I get there from the airport?
From Heathrow: Heathrow Express to Paddington (15 min), then Circle line to Tower Hill (24 min) – Total: ~50 minutes
From Gatwick: Gatwick Express to Victoria (30 min), then District line to Tower Hill (20 min) – Total: ~60 minutes
Where is the workshop? How do I get there?
Workshop venue: 150 Minories, London, EC3N 1LS (heart of the City of London)
Recommended hotel: Hotel Saint (9 Aldgate High Street, London EC3N 1AH) – less than 60-second walk to venue, adjacent to Aldgate Station.
Nearest transport links:
- Tower Hill (District/Circle lines) – 3 minute walk
- Aldgate (Metropolitan/Circle lines) – 3 minute walk
- Tower Gateway DLR – 5 minute walk
- Fenchurch Street train – 5 minute walk