Dec 05, 2025 • London
Build a Revenue-Generating AI Stack in One Day
Master proven automations that remove manual work and lift margins for 7–8 figure Amazon brands.
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Most "AI workshops" have you collecting prompts and comparing benchmarks..
"By the time you finish watching what others are doing, the market has moved."
Seller verification required
- Meet The Team
Your AI Automation Masters
Runs multiple 8-figure businesses with 11 private label brands
UK's original Amazon seller with 8+ years of marketplace dominance
Creator of breakthrough main image techniques that dramatically boost CTR
Pioneer in applying AI to scale operations across diverse product categories
Renowned for conversion rate optimization strategies that outperform competitors
Trusted advisor to the UK seller community with proven scaling strategies
Expert at leveraging automation to eliminate repetitive Amazon selling tasks
Sim Mahon
Danny MCMillan
Danny McMillan hosts the Seller Sessions podcast, featuring more than 1,000 episodes
Co-founded Databrill, an advanced Amazon PPC agency / technology company
Known for expertise in A9 and breaking down scientific literature
Works with the engineering team at Data Dive building cutting-edge features for ranking optimization
Develops innovative apps under CURV Tools that address unmet needs in the seller marketplace
Main Image Optimization Master Started perfecting Amazon main images that turn clicks into conversions
Fortune 500 Image Conversions Partnered with top brands, creating world-class images that convert
Unit6 Studio Founded Launched creative agency specializing in click-through rate optimization
Keplo Software Platform Founded customer research platform to fuel conversion-focused creative
$500M Portfolio Optimizer Creates main images for brands generating $500M+ annually
World's Leading Main Image Expert Images that literally turn water to wine - $1B+ in client sales
Dorian Gorski
Ideation
Pick the highest‑leverage manual task to automate. Validate impact.
Research & Data
Extract the exact inputs your automation needs; connect to Amazon/Sheets/email.
Process Mapping
Design with our Claude + n8n builder. Output: workflow file optimised for efficiency.
Blueprint Creation
Build light dashboards/forms via Claude Artefacts—no code required..
Interface Building
Create dashboards and forms using Claude artifacts – no coding required
Integration
Connect accounts and run tests on your ASIN data.
Deploy & Test
Ship a production‑ready flow. Validate outputs with real scenarios.
Handoff
Receive docs, templates, and your next‑automation roadmap.
- What you won't leave with...
No BS secrets, hacks, or marketing speak wrapped in a custom GPT.
7-figure seller
"This truly was a game-changing conference — unlike anything I’ve experienced in my career before. The materials, insights, and tools provided are absolutely top-tier. Implementing all of this will keep me busy the rest of the year in the best possible way. Huge thanks for the incredible work you put into making this happen."
7-figure seller
"Danny's workshops are the only ones where you actually build something useful, not just take notes"
Private Label Brand
"Sim showed me one image optimization trick that increased my CTR by 340%"
Amazon Agency Owner
"Best ROI of any business investment I've made. The tools I built are still generating sales 18 months later"
7-figure seller
"The first of its kind!”
Private Label Brand
"Insightful and actionable.”
Amazon Agency Owner
“A day and night to remember!”
- Frequently Asked Questions
Got Questions? We’ve Got Answers.
How do I know if I qualify?
This workshop is exclusively for 7 and 8-figure sellers who are looking to automate tedious tasks in their Amazon business and gain a competitive edge. You must be a full-time seller to attend. This is not intended for service providers. Each seller will be verified.
How does the day work?
We’ll cover the entire process: concept, design, building, testing, and deploying a usable automation app. You’ll access tools that simplify the process. Many face issues with no-code platforms due to limitations they aren’t aware of. We provide solutions and clarify what’s feasible to build, addressing common misconceptions about no-code capabilities.
Do I need coding experience?
Not at all. We guide you thoroughly through the entire process of building your automations. If you can simply click and drag, you can confidently complete this workshop without any issues. We provide you with all the necessary tools and resources and walk you carefully through every single step to ensure your success.
Who is leading the workshop?
Sim Mahon, Dorian Gorski and Danny McMillan. Sim is an OG 8-figure seller with 11 brands and built and scaled a team. Dorian is the world’s leading Amazon Main Image optimizer – when it comes to amazon there is no one on his level – , and Danny has been running technology companies and startups since 2008 (Databrill was one of the first Amazon agencies to build its own technology). Danny also works with the engineering team at Brandon Young’s highly respected Amazon software Data Dive.
I'm using other AI tools—why this one?
Most sellers are stuck with basic prompting that gives inconsistent results. We’re different:
- We build complete automated systems that work without you
- Our custom tools make no-code building faster and more efficient
- We provide guardrails so AI doesn’t spit out poor code
- You get reliable systems, not hit-or-miss prompts
What if I can't attend in person?
This workshop is exclusively in-person. We don’t record sessions or offer remote access because it would diminish the intimate, hands-on experience. The magic happens when we’re working directly with your data, troubleshooting together, and building alongside other serious operators.
Will these tools work with my setup?
Yes. We connect to whatever you’re already using – Seller Central reporting, Google Sheets, your email, CSV exports, etc. No need to change your current workflow. You’ll just need an account with Anthropic’s Claude, as that’s where we’ll be doing the bulk of our building work.
What tools do I need to bring?
Just your laptop and Claude (we’ll walk you through setup if needed). Claude is where we’ll be doing the bulk of our building work.
What's included in the ticket?
Your workshop ticket includes a suite of custom tools that don’t exist anywhere else on the market, plus lunch and refreshments throughout the day. You’ll leave with working systems and all the frameworks needed to keep building.
What's your refund policy?
Money-back guarantee with flexible options:
- Full refund up to 5 working days before the event
- Transfer your ticket to another seller (not service provider)
- Transfer to Seller Sessions Live May 2026 if unable to attend
How do I contact the organizer?
For any questions about the workshop, contact Danny McMillan:
- Email: danny@sellersessions.com
- Phone: UK (0)7595 217325
What about networking post-workshop?
After the event finishes, we’ll head out for networking drinks, food, and partying into the evening. This is your chance to network with other 7 and 8-figure sellers who have been there, seen it, done it. You can discuss today’s activities and explore ideas – you’re only limited by your imagination on what you can build for your business, putting you on the cutting edge of the industry. Evening dining and drinks are at your own expense, so you can choose your level of participation based on your preferences.
What are the travel requirements?
You’ll need an ESTA for UK entry. We can provide letters of invitation or other documentation if required by your country – just contact us for assistance.
Do you provide business invoices?
Yes, we provide full business invoices including VAT. This is a legitimate business expense that can be claimed back through your business. Some countries may qualify for zero VAT rates or have exemptions in place – contact us to discuss your specific situation.
How do I get there from the airport?
From Heathrow: Heathrow Express to Paddington (15 min), then Circle line to Tower Hill (24 min) – Total: ~50 minutes
From Gatwick: Gatwick Express to Victoria (30 min), then District line to Tower Hill (20 min) – Total: ~60 minutes
Where is the workshop? How do I get there?
Workshop venue: 150 Minories, London, EC3N 1LS (heart of the City of London)
Recommended hotel: Hotel Saint (9 Aldgate High Street, London EC3N 1AH) – less than 60-second walk to venue, adjacent to Aldgate Station.
Nearest transport links:
- Tower Hill (District/Circle lines) – 3 minute walk
- Aldgate (Metropolitan/Circle lines) – 3 minute walk
- Tower Gateway DLR – 5 minute walk
- Fenchurch Street train – 5 minute walk
The only workshop where you actually ship something production‑ready, not just take notes.
What you'll leave with:
In today’s evolving Amazon landscape, driven by rapid technology, AI presents both challenges and opportunities for businesses. Don’t get left behind – join us at this exclusive event to equip yourself with the tools and knowledge to outpace your competitors and thrive in this dynamic market.
This exclusive Mastermind-style workshop is your opportunity to learn from two leading Amazon experts – 8-figure seller Sim Mahon, Main Image Master Dorian Gorski, and Danny McMillan – and discover how to leverage advanced AI and no-code automation to outshine your competition.
Through interactive sessions, you’ll discover AI tactics for optimizing your Amazon listings. You’ll also learn to use no-code tools like N8N to create automation workflows that streamline operations and give you an edge.
