Building a Brand from Scratch Why Nafiseh Razavi Is the Face of Her Growing Brand   In this episode of Seller Sessions, we explore a fresh approach to selling with guest Nafiseh Razavi, founder of StudyKey, an educational tool for language learners.   Key Takeaways: StudyKey is a compact educational

Amazon Sellers: Boost Conversions with Main Image Strategies – Part 3   Image Teardowns for Better Conversion   Welcome to our monthly show on all things images and conversion, where we bring in some of the world’s best Amazon conversion optimizers. Each month, we will take an ASIN and run

The Science Behind RUFUS – Expert Insights on Amazon’s AI Gamechanger   The Science Behind RUFUS   Rufus Revealed: Expert Insights on Amazon’s AI Gamechanger On this episode, we do a roundtable featuring Dr. Ellis Whitehead, who used artificial intelligence to enable laboratory robots to autonomously run and analyze scientific experiments

Seller Sessions – The Man Behind the Honeymoon   In this episode of Seller Sessions, Danny McMillan welcomes Anthony Lee, the innovator behind the term “honeymoon period” in the world of Amazon FBA. Anthony dives into the history of this ranking strategy, clarifying misconceptions and discussing its evolution, while touching

Product Titles & Descriptions – How Amazon Plan To Take Control   In this episode of Sellers Sessions, Max Sinclair discusses major shifts for sellers, focusing on AI-driven personalization and its impact in the coming months.   Key Topics: Personalized Product Descriptions Amazon will now dynamically change product titles and

Danny and Oana return for part two. In this episode, Danny goes more in-depth on Fig. 5 of the patent; this time on how it impacts external traffic and how the system punishes giveaways. Mastering the Cold-Start System and Beyond In this episode, we focus on the other areas cold-start

Main Image Monthly – Image Teardowns for Better Conversion   Welcome to our monthly show on all things images and conversion, where we bring in some of the world’s best Amazon conversion optimizers.   Each month, we will take an ASIN and run tests using all our technology, then bring

The Cold Reality of the Honeymoon Period & External Traffic Part 1   Now let’s get to the fun part. Who hasn’t heard of the Honeymoon Period?   Follow along via video   Everyone in the Amazon industry has heard about the so-called “Honeymoon Period,” and after years of crafting

Ranking in Real Time Part 3 In this episode of Ranking in Realtime, Colin Raja returns for part 3 of the series, focusing exclusively on finding highly converting keywords. Using past PPC performance data alongside tools like Datadive, Brand Analytics, and SellerSprite, Colin shares strategies for optimizing keyword selection to

Ranking in Real Time: Part 2   Semantic Mapping, Node Leveraging & More…   In this episode, Colin Raga returns to delve deeper into advanced Amazon strategies, focusing on category optimization, competitive analysis, and semantic mapping.   Colin begins with category optimization, emphasizing the value of cross-category opportunities. Next, Colin

Fraser Smeaton: The $50M Amazon Success Story From Losing to Winning   Early Years and Career Beginnings Fraser Smeaton’s journey began in the field of Electrical Engineering at university, but his career soon shifted to the corporate world. He spent eight years working in Marketing and General Management roles, where

Ranking in Realtime Part 1 – with Colin Raja   This is a multi-part series that goes behind the scenes of ranking a product from start to finish. Colin will take you through every single step, from all the preparation to execution to the results. This is part one; we

Main Image Monthly – Making Magic with Main Images   Welcome to our new monthly show, where we bring in some of the world’s best Amazon conversion optimizers. If you know the difference between Russell Brunson (Templates) and Peep Laja (The Godfather of Conversion Rate Optimization), then you have come