Benchmarking, A/B Split Testing & Optimising Page Load Times


Welcome to part 4 of the conversion optimisation series, today we will review the multitude of landing page changes, the target market of sellers doing 1 million and above. This is super critical as they are less than 1% of the market so your data has to be really dialled in. How to get started with Google Data Studio, creating benchmarks and segmenting to each international market. We look at, and set up, A/B split testing with Google Optimise and finally, page load times one of the biggest killers of website conversion unless micromanaged on the backend.

 

Conversion Optimisation Series

Part 1
https://www.facebook.com/danny.mcmillan/videos/10158740321721075/

Part 2
https://www.facebook.com/danny.mcmillan/videos/10158742970056075

Part 3

https://www.facebook.com/danny.mcmillan/videos/10158760684501075

Check out this episode!

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