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One-Day AI Workshop

Instead of leaving with a handful of notes you’ll never use, you’ll walk away from this workshop with ready-to-implement AI systems tailored for Amazon sellers. 

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Seller Sessions Live 2026

The go-to conference for Amazon and eCommerce sellers ready to scale smarter.
Learn cutting-edge strategies, connect with innovators, and leave with actionable results.

Is Ranking With Amazon PPC No Longer Working?

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Christian Otto Kelm is the Vice President of Product for AMALYZE AG. He is responsible for the development of the tool and is one of the leading experts for Amazon PPC and Amazon SEO in Germany. Whilst at gaming accessories manufacturer Speedlink he set up the Amazon European channel, later, he worked for the Amazon agency Factor-a and after that he joined KW Commerce which is one of the biggest Amazon sellers.

Today we will take a look at datasets Christian and his team have collected; analysing the correlation between Organic ranking using Amazon PPC from their perspective.

Check out this episode!