5 Simple Ways to Optimize Your Business in 2023
In this episode, Sharon Even shares five simple and actionable ways you could optimize your Amazon business this year. With the ongoing uncertainty facing many businesses, it is important to focus on ways to improve and make the most of what you already have, as well as what you offer and receive. Tune in […]
Brand Strategy Steps – How to Build an Emotionally Compelling Brand
Brand Strategy Steps How to Build an Emotionally Compelling Brand In this podcast Trevor will lead you through the entire process of defining and developing your brand, from start to finish. This includes: working with you to define the audience for your brand, identifying their problems, then crafting a message that is relevant, memorable and […]
What To Expect on Amazon in 2023 Roundtable
What To Expect on Amazon in 2023 Roundtable What if you could see the future? What if you could know exactly what to do, and when to do it? What if you could be prepared for whatever comes your way? This show is all about that. It’s about knowing the right […]
How Will Buyers’ Purchasing Decision Change in 2023?
Buyers make their buying decisions based on their needs, often the purchase decisions would fit into 4 different groups: Reviews, Price, Design & Functionality. Understanding what stands behind a buying decision of a product can help in many ways to decide on the type of product/niche you decide to move forward with, how to […]
A Look Back on 2022 For Amazon Sellers (Roundtable)
In this session I am joined by Brandon Young, Liran Hirschkorn and Steve Simonson. We will take a look back on 2022, as many of you know this year has been a testing year for sellers with margin suppression, the war, rising TACoS to name a few. But like anything, you take the rough […]
6m a Year Amazon Seller Talks Building a Team
Jamie Graham has been a private label seller since 2015. Jamie and his wife run a fast-growing beauty brand and sell on Amazon UK, Europe and USA. The live in Brighton where they work out of their home office in their garden. They have a team mixed team of local and remote staff. Their current […]
Cutting Out the Noise in A World full of Fake Smiles
Sharon Even is back with a raw, poignant episode of Thursday’s With Sharon. In this episode, Sharon speaks about the dangers of social media and reminds us that even celebrities deal with their own struggles. She also discusses her own struggle with mental health, and the importance of remembering that what we see in someone […]
Sourcing From Mexico – Update Going Into 2023
Sourcing From Mexico – Update Going Into 2023 Tim Jordan returns and we follow up on a show we did for alternative sourcing solutions outside of China. Today, we dive in on Mexico with some updates and benefits as an alternative option and the capacity to scale (not just handmade goods as some may think). […]
Amazon Showing Review Ratings in Search – How This Could Impact your Sales
On Thursdays with Sharon, Sharon Even talks about Amazon newest update on Search page – Review Ratings now showing in Search. When and how could this impact your sales / ctr if at all? Sharon gives examples of the positive and negative outcomes you may see from this update which may have gone unnoticed […]
Leaf Nodes – The Missing Link in Ranking on Amazon?
Leaf nodes as essentially the category browse nodes seen by Seller Central reps. However, when the seller puts in the category the Leaf Node is not always created.You can get multiple Leaf Nodes and category scoring is applied. So it is vital to have activated Leaf Nodes for maximum search visibility. Today’s discussion on how […]