In-Depth with Amazon seller Michael Fenech
– Host Danny McMillan welcomes entrepreneur Michael Fenech to the Seller Sessions Podcast.
– Brief overview of the episode’s focus on the entrepreneurial journey, mindset, and success in various business ventures.
### Michael Fenech’s Brief Intro
– Michael and his wife are Amazon sellers with three SKUs.
– A four-year Amazon journey preceded by experiences in Dropshipping and network activities.
– Michael’s background growing up in a high-achieving family.
– The influence of his three brothers who are professional athletes and his entrepreneurial father.
### Mindset and Early Life
– How Michael’s early life was shaped by his family’s dedication to discipline and success.
– The role of his brothers as major sources of inspiration.
### Education and Early Career Aspirations
– Michael as an above-average student who didn’t attend university.
– Initial career aspirations to be a professional golfer and the lessons learned from not pursuing it.
### Mindset in Sports and Business
– Comparison between the mindset required for sports, particularly golf, and business.
– The vital role mindset plays in achieving success.
### Recovering from Not Making It in Golf
– The emotional and psychological transition after not making it as a golfer.
– A deep dive into self-awareness and strength application.
### Transition to Business and Belief in Mindset
– Transferring life lessons from sports to business, focusing on discipline, delayed gratification, and mindset.
– Why success isn’t solely about resources or money, but also one’s mindset.
### Moving Forward
– The importance of directing your strengths properly.
– Accepting and acknowledging one’s limitations as a positive step towards growth.
### The Entrepreneurial Bug
– Michael’s foray into entrepreneurship at around 22 years old.
– Initial ventures into real estate and technology.
### High-Profile Business Ventures
– Creating a media technology in 2010 that facilitated radio station connections.
– Forming an executive team from ex-Facebook and Yahoo! execs, leading to increased confidence.
### Dropshipping, Amazon, and Beyond
– The challenges and learnings from running dropshipping stores.
– Transitioning to Amazon FBA in 2018-2019 and growing a brand to over seven figures.
### Community Building: The End Game Network
– The inception of the End Game Network and its objectives.
– Impact on the Australian Amazon Community and two success stories from the network.
### Other Business Ventures
– Danny queries about ‘SKU Drop’, a response to high shipping costs.
– Michael shares that SKU Drop is used by over 500 brands and discusses its unique features.
### Hosting an Amazon Seller Conference
– Michael shares insights into hosting a large Amazon seller conference in Australia.
### Final Thoughts
– Danny applauds Michael’s strong community building as a significant factor behind his success.
– Summary of the episode and the vast scale of Michael’s impact in various business sectors.
**Thank you for joining us for another episode of the Seller Sessions Podcast!**