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Michael Hartman joins with breaking news on Chinese Sellers Suspended that comes out of a German news article stating 95% of Chinese Sellers have been suspended from Amazon Germany for not providing VAT tax certificates
- A German news article says 95% of Chinese Sellers Suspended in Germany and have been removed for not having a German Tax Certificate
- A big opportunity for Sellers with German VAT certs
- So push now to get rank and secure your position before they come back, and they will come back
New Tax Rules in Germany
- There are new VAT rules in Germany to be a Seller on Amazon
- Germany has gone in hard on this with Chinese Sellers Suspended
- Claims that UK is being softer on sellers
- A big opportunity for Europe as a whole
- UK did this a while back
- The Chinese will react to the Chinese Sellers Suspended event
- In Germany, ramp up your marketing and get higher position
Vendor ONE
- Launching sometime this year, maybe April
- This should help abuse of listings that was being done through Vendor Central accounts
- Some were buying those accounts to abuse others but also as a defence mechanism
- If you don’t have Brand Registry 2.0 then your Vendor Central account will be stopped
- Amazon looking to buy direct from the Brand and not from others
- A lot of Chinese vendor accounts are up for sale now – who would buy now with all this uncertainty around them!
- There are lots of tools in the account you can use for defence
- The ‘retail contribution’ tool in there has been abused a lot so Amazon looking to get rid of it
Amazon Vendor Manager said
- Was supposed to rollout in April
- Needs a Level 7 Mander whatever that means
- Whatever happens in the US will be rolled out to Europe soon probably Summer is US change is Springtime
Spike in Black Hat Vendor Attacks
- Will it do away with the traditional abuse?
- The accounts will be more trackable
- Last week saw a big spike in black hat vendor attacks and we think this is a push as people know the capability will soon be gone
- Calmed down now
- More Amazon will be seen to push into 3PL services
Sneaky Attacks
- Sneaky attacks in leaving the right kind of comments and feedback on returns to trigger an automatic suspension of accounts
- Leaving bad words in reviews and customers seeing it
- Obvious competitor review comments are not being removed by Amazon either!
