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RUFUS: The Blueprint (World Exclusive)

Cracking Rufus and the Story Behind The Blueprint   Welcome to this special edition of Seller Sessions, where Danny McMillan dives deep into Amazon’s AI-driven evolution with Oana Padurariu and Andrew Bell. In today’s episode, they unpack the sicence behind Rufus and how it words on a technical level.  

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Rufus – The Blueprint

Glossary Introduction Welcome to the Blueprint… This article examines the blueprints behind Rufus, focusing on its patent-backed innovations, capabilities, and the SEO and product optimization strategies that sellers can utilize to succeed in the new era. Over 8000 words, we break down how Rufus is influencing the art and science

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Trump’s Tariffs for Amazon Sellers

Trump’s Tariffs for Amazon Sellers Welcome back to Seller Sessions, where we dive deep into e-commerce strategies to help sellers thrive. This episode features the returning expert Kian Gulzari, sharing actionable insights on how to navigate the recent tariff threats, optimize sourcing strategies, and effectively prepare for Chinese New Year

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Amazon Seller Mental Health Special

Back from the Brink: A Deep Dive into Mental Health and Resilience with Paul Baron In this episode of the Seller Sessions Podcast, Danny McMillan brings a heartfelt and inspiring conversation with entrepreneur Paul Baron. Known for his expertise in the Amazon ecosystem, Paul shares an unfiltered narrative about his personal

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Main Image Monthly – Winning the Amazon Game with Data

Main Image Monthly – Winning the Amazon Game with Data   Welcome back to another Main Image Monthly episode of Seller Sessions, where we analyze, test, and refine product imagery to help brands optimize their Amazon listings. Hosted by Danny McMillan, this episode features a stellar lineup: Sim Mahon: A

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AI Magic: Unlocking Data Analysis and Creativity for Amazon Sellers

AI Magic: Unlocking Data Analysis and Creativity for Amazon Sellers Episode Summary In today’s episode of Seller Sessions, Danny welcomes first-time guest Joanna Lambadjieva, an expert in AI consultancy for e-commerce sellers and founder of Amazing Wave. Jo brings her 13 years of experience across digital marketing, agency, and aggregator

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Mastering Amazon PPC and Organic Rankings with Anthony Nguyen

Mastering Amazon PPC and Organic Rankings with Anthony Nguyen Introduction: In this episode of Seller Sessions, host Danny McMillan welcomes Anthony Nguyen , a first-time guest, accomplished Amazon seller (sold in the peak of the aggregator run, and co-founder of JungleAce. With experience scaling his own Amazon business to seven

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Pushing the Limits of Main Image Optimization for Amazon Sellers

Pushing the Limits of Main Image Optimization for Amazon Sellers Join Danny and an all-star panel of e-commerce experts in this episode of Seller Sessions as they dissect the science of main image optimization for Amazon sellers. Using insights from their Main Image Monthly feature, the panel takes a deep

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Advanced Ranking on Amazon in Q4: Garfield Coore

Advanced Ranking on Amazon in Q4: Garfield Coore In this episode of Seller Sessions, Danny McMillan welcomes back Garfield Coore, a top-ranking strategist, to break down Amazon’s algorithm. Garfield shares insights for sellers to maximize organic rank, external traffic, and achieve ranking stability as Q4 peaks., Garfield shares essential techniques

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Building a Full-Funnel DSP Strategy For Amazon Sellers

Building a Full-Funnel DSP Strategy For Amazon Sellers   Danny welcomes Sam Lee, an Amazon DSP expert with years of experience at companies like Thrasio. Sam provides insights into the Amazon DSP (Demand Side Platform), a less accessible yet powerful tool compared to Amazon’s PPC. DSP allows for advanced targeting

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Bayesain Updates – Changing the Game of Ranking

Bayesain Updates – Changing the Game of Ranking   In this episode of Seller Sessions, Danny and Oana unveil their latest collaborative article, which delves into Amazon’s patents and algorithms, particularly focusing on the evolution from 2022 to 2023. This monumental piece—over 10,000 words—aims to be the most extensive public

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The Cold Reality of the Honeymoon Period and External Traffic

Authors: Danny McMillan & Oana Padurariu The Honeymoon Period: Unveiling the Data-Driven Realities with Insights from A9 Patents (2022 & 2023) and Science Papers Until Present Day. Start Here How to Get the Most Out of This Article This article mainly focuses on the Cold Start Patents and breaks down

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Building a Brand from Scratch Today On Amazon

Building a Brand from Scratch Why Nafiseh Razavi Is the Face of Her Growing Brand   In this episode of Seller Sessions, we explore a fresh approach to selling with guest Nafiseh Razavi, founder of StudyKey, an educational tool for language learners.   Key Takeaways: StudyKey is a compact educational

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