(pt1) Amazon Data Leaks… Plugging The Gaps

Steve Simonson talks data leaks, Amazon holding itself to the same standard as it does us Sellers, alleged bribery and Amazon outrage we even verge into hacking.

  • Based in Seattle near Amazon HQ
  • Often involved in research projects with Amazon to educate them on what Sellers think in the real world

Amazon Marketplace – Data Leaks

  • Data Leaks in a few areas
  • Customer data was exposed
  • There is some hacking going on that may have led to data leaks
  • Amazon are as aghast and outraged as we as Sellers are around this
  • Any company is going to face Hackers (Visa, Mastercard, Target, Walmart) – nobody is immune
  • Bribe side they are taking very aggressive action and are very embarrassed by it
  • They respond to negative publicity and news reports quickly
  • Lots of people out there that will feed the negative press
  • Amazon reacts more so to the press when it relates to customers trust
  • Customers are more interested in manipulation of reviews than vendor central hacking

Holding Amazon to Account

  • No benefit in trashing Amazon but we do want to hold them to account on standards and data leaks
  • Amazon are happy to hold Sellers to account for ToS
  • They do many things with their own brands that need pointing out
  • The Atlantic magazine in-depth piece on Amazon talking of the get rich quick schemers who find it’s hard work
  • Amazon are obsessed about their customers but letting Chinese Sellers manipulate reviews is a dichotomy
  • So many unscrupulous things that CHinese (and other) Sellers do
  • Amazon are not ignoring it but not reacting as quickly as they could
  • Leveling the Chinese Suppliers to the rest of us with appropriate Tax ID numbers
  • Giving an advantage to Chinese suppliers with full knowledge and complicity of Amazon

Bribes and ASIN Reports

  • US, China and India had apparent Amazon employees selling ASIN reports out the back door
  • Amazon wining and dining China Sellers leading to unhealthy behaviours
  • Knowledge of being able to buy ASIN reports from China based personnel
  • Culturally some of these practices are not accepted in US, UK, Western World
  • Amazon are not going to come out and say they are working on their mole problem but will mop up behind closed doors
  • As they see egregious things then they will bring the hammer down

Search Volume Hack

  • Search volume was a hack and has always been a hack but everyone was using it via the API, then Amazon took it away.
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