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Amazon / Life Year in Review 2023 with Danny McMillan & Adam Heist

  Recapping 2023 in the Amazon seller world – major trends and pain points Personal and business challenges faced in 2023 – including health issues, family emergencies, and day to day struggles Reflecting on importance of family, health, and relationships over business and material success Maintaining perspective and finding meaning

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What’s New In Amazon’s AMC

AMC is a cloud-based database that gathers signals from all over Amazon to provide insights into customer behavior. It still requires technical expertise like SQL to maximize its potential. Since the last episode, AMC has expanded the data it provides beyond just sponsored ads. It now includes things like TV

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Understanding Product Photos And How Attributes Really Work

Researchers have developed a new technique to help computers automatically understand product photos from the likes of Amazon.com. This saves time from manually labelling product details like brand, size, colour for every item. The goal is getting computers to extract attributes from all types of product photos. Here are a

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Predicting Answers to Product Questions Using Similar Products

The Problem Many online shopping sites allow customers to ask questions about products, which other customers then answer based on their experiences. This helps shoppers make informed decisions. However, new or uncommon products often have few or no answered questions. The Proposed Solution To address this problem, researchers propose an

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The Real Reason A10 is a Myth

How Amazon’s A9 Search Engine Stacks Up Against Google and Bing Search engines like Google, Bing, and Amazon’s A9 utilise the internet to provide relevant information. Under the hood, their technologies are more similar than different despite being made by competing companies. This article examines how Amazon’s search engine A9

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Study On Price Consistency Regarding Pack Size – And How To Optimize

Introduction Pricing consistency across different sizes of the same product is critical for customer experience and perception of value. However, maintaining rational price ladders (Pricing ladders relate to prices across different sizes) for size variants is challenging with large product catalogs and dynamic pricing. This paper studies techniques to measure

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8 Figure Amazon Seller Mels Terlouw Goes Deep On Data

8 Figure Amazon Seller Mels Terlouw Goes Deep On Data Introduction Danny McMillan welcomes Mels Terlouw, an Amazon seller from the Netherlands, to the podcast for his first time on Seller Sessions. About Mels Mels started selling on Amazon in 2014 after discovering people selling $100k per month. He set

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How Product Quality Perceptions Shape Purchasing Behavior

The premium priced product conundrum. Shopping online is now the norm for many people. Without the ability to physically examine products, online shoppers rely heavily on product information provided by sellers and other customers to evaluate quality. But how do people really perceive product quality online? What information do they

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The Evolution of Addressing the Cold Start Problem in Amazon’s Product Search

Searching for new and relevant products online often leads to frustrating, irrelevant results. This “cold start” problem has persistently challenged e-commerce companies for years. However, significant progress has been made between 2016 and 2021 in developing solutions to overcome this issue. This in-depth article traces the key milestones researchers have

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Improving Seasonal Relevance in Amazon Product Search

A study reveals how Amazon’s A9 search algorithm can be enhanced to better connect shoppers with relevant seasonal products. By optimizing listings for seasonal search patterns, sellers stand to significantly boost visibility and sales of seasonal goods on Amazon. The Problem On Amazon, shoppers use the same search queries year-round,

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The Evolution of Matching Products to Search Queries

Searching for products online has become a regular part of our daily lives. With just a few taps or clicks, we can conveniently browse and purchase items on our phones or laptops. But providing this seamless shopping experience requires immense technological innovation behind the scenes. At the core of online

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