Michelle Barnum-Smith covers the 5 step protocol for new product launches with your VIP list, general group offers, Product Testing to Organic traffic and cold traffic sources and strategies…
Brian Johnson goes into details around Amazon’s new approach to retargeting ads and how Amazon’s new approach can be harnessed for Q4 and beyond…
Anthony Lee joins and opens the kimono on recent Amazon changes impacting tried and tested promotion techniques, new ranking data for giveaways and URL check for review block…
Liran on Amazon Seller Data promoting against competitor listings and the ethics involved – how far should Amazon be going on their own platform to push their own brands…
Liran talks review changes and the new Amazon terms of service around sellers posting reviews on competitors listings (both good and bad), plus friends review posting and product inserts…
Michelle is in the studio debunking Myths of Chatbots. Do you need a Huge Messenger List, Create an Amazon Review Funnel and the 3 x Bs to avoid – getting burned, blocked and banned…
Roundtable part 2 with Liran, Kevin and Sean covering Q4 Strategies for PPC Launches, Seasonal products, PPC Bidding Relationship campaigns, Lightning Deals and Reviews…
Roundtable part 1 with Liran, Kevin and Sean with tests for indexing, non-indexing keywords, VPN tuning and access plus optimising your campaigns for PPC in Q4…
Michael Hartman is with us on the impact of Trump Tariffs, increased demand and profit for Q4, Chinese Seller strategies for swamping markets and key dates for inventory stocking Q4…
Suspension escalations with Chris McCabe with people getting “final worded” earlier, inauthentic complaints, ensuring plans of action (POAs) are tight and all documentation is complete…
Liran joins and talks Hazmat issues, Hijacking of listings, Training on emails appends, inbound performance alerts and GDPR questions around uploading Amazon Data to Facebook…
Chris comes in and we go through suspensions, review manipulations and how serious Amazon are on this, linking Friends and Family plus do Amazon Sellers use lawyers against Amazon…
Got Yousaf back on external traffic
Manuel Becvar on how to verify suppliers
Ivelin joins on Amazon Algorithm Changes